Dr Alice Nguyen

Alice is a Lecturer in Marketing at the University of the West of Scotland (UWS), where she develops and coordinates course modules, delivers lectures and supervises dissertations for both the BA International Business and MBA programmes. She also serves as a chair and examiner for Doctor of Business Administration (DBA) examinations and acts as a lead supervisor for PhD research.

Before joining UWS in 2022, Alice taught, supervised and supported undergraduate and postgraduate students at several respected universities, including Middlesex University London, Manchester Metropolitan University, the University of Sheffield and Queen Mary University of London.

She holds a BA in Marketing, an MSc in Global Supply Chain Management and a PhD in Management with a focus on Marketing, all from Middlesex University London. Her research interests include consumer behaviour, corporate social responsibility and sustainability, with her work published in journals such as the Journal of Business Research and International Marketing Review.

Email: alice.nguyen@uws.ac.uk